OUR COMMUNITY IS IMPORTANT FOR US.

We adopted two animal care facilities in 2023. And since then, the World For All Animal Facilities by The Souled Store has rescued and rehabilitated 7,000+ stray animals. Our Adoptathon also helped 500+ animals find their forever homes.

We adopted and completely transformed a school in Dargawadi, Maharashtra, and even installed the area's first Digital Interactive Panel. Today, we've adopted My Hero Academy by The Souled Store in Delhi — and we're just getting started.

We've adopted Wadi Village in Maharashtra, where we're supporting 200+ people across 60 families with ration supplies and clothing.

We donated to Minerva Academy F.C., led by renowned Indian coach Ranjit Bajaj, to help nurture India's next generation of football talent. We also sponsored a coaching programme for a young player.

We partnered with Wildlife SOS to create a collection inspired by India's endangered wildlife. A portion of every purchase from this collection goes towards helping rescue, rehabilitate and protect animals in need.

We've donated over 3 lakh clothes to people in need, with nearly 500 garments reaching communities every single day through our partnership with Goonj.

We donated to 'Little People of India' to help create greater opportunities, accessibility and inclusion for people with dwarfism.

We donated to the Animal Mom Foundation, helping feed 300 dogs and 100 cats every day, giving them the care and support they need.

In collaboration with Feeding India, we launched this initiative to provide food to underprivileged families during the COVID-19 pandemic. As a thank you to every person who contributed to the cause, we gave them 100 reward points each.

Summer heat gets harsh for stray animals, especially during a pandemic and lockdown. Hence, in 2021, we joined hands with Welfare of Stray Dogs (WSD) to launch 'Pause For Paws' to raise funds for giving strays a better life and providing them access to clean drinking water.

In July 2019, we tied up with World For All — a Mumbai based NGO that works with the rescue, adoption, sterilisation, and awareness of stray animals — to launch superhero dog raincoats for our furry friends. All proceeds, including our costs, went towards the cause of rehabilitating stray dogs.

In March 2018, we launched a collection centred around feminism. Every t-shirt sold covered the price of one woman's annual requirement of sanitary napkins. This initiative was supported by celebrities and social influencers including Dia Mirza, Tanmay Bhat, Rahul Bose, Kim Sharma, Aranya Johar, Alicia Souza and MissMalini.

During Daan Utsav, 'the joy of giving week' 2018, we joined hands with Mumbai First to bring colours to the Mumbai Central Railway Station. After obtaining necessary permissions from the railway authorities, around 300 volunteers came together in the wee hours of the night to paint the station. The designs revolve around Mumbai's culture and its food, and are a celebration of Mumbai's spirit.

The population of wildlife has declined by 60% over the last 40 years. Additionally, nearly 40% of all wildlife species are heading towards extinction by 2050. In collaboration with Wildlife SOS, in 2020, we launched a limited edition range of t-shirts which highlight some endangered wildlife species. Every t-shirt sold helped fund the conservation of endangered animals.

Every child deserves access to quality education, regardless of their social and economic backgrounds. Their core philosophy is that every child should have an equal learning opportunity, and that should not be determined by where they are born. They focus on strengthening government schools, where over 65% of Indian children study, to empower all children and build a brighter future.

USF works so that schools are able to bring inquiry-driven STEM to their students. The three big challenges to making STEM education accessible to all, and especially to government schools, are: Infrastructure, Funding, and Facilitators.